“I’ve been enjoying getting VeryGoodCopy emails full of actionable advice. 

I’ve already implemented multiple tips and strategies from Eddie’s emails in my content. The emails I get provide real value that I haven’t seen much of elsewhere. Keep it up, Eddie!”

— — —

Meelad Mashaw
Founder & Content Strategist @ Exsplore

“Short. Sweet. Always to the point. And most important... unlike plenty of "free advice" offered anywhere, Eddie's emails are actionable.”

— — —

Gilad Amozeg
Co-founder @ A.N OTHER

“I was recommended this blog by a friend at work for inspiration, and I genuinely look forward to the updates.

I've since recommended it to several people on my team, and a handful of aspiring copywriters still wet behind the ears from university. 10/10!”

— — —

Rebecca Taylor
Copywriter @ Urban Undergrowth

“I found VeryGoodCopy after Googling the term 'microblog'. It’s fascinating how you can write an article with lots of information while maintaining the simplicity of it. I’ve been reading all your articles ever since and have tried to write with the same style.”

— — —

Ahmad Ali
Founder @ Welding Inspectors

“I decided to apply the Marie Kondo approach to my mailbox: which newsletters are actually making me happy?

I unsubscribed from about 85%, but VeryGoodCopy survived the Big Cleanup. Congratulations from tiny Belgium.”

— — —

Anouk Mouton
Copywriter @ Azur Content

“VeryGoodCopy is the only email newsletter I will set time aside to read! The thoughtful insights that Eddie gives are always spot on and still relevant. 

I love the fact that there is a mixture of long reads vs short reads. And Eddie ALWAYS makes sure to say thank you whenever you promote his work (getting increasingly rare).”

— — —

Alexander Fassam
Copywriter @ Infinity.co

“I recently discovered your blog and I’m hooked! You deliver practical advice in doable chunks so I don’t feel overwhelmed by it. I’m transitioning to an online business model with a new website and looking for all the help I can get.”

Looking forward to reading more of your work!

— — —

Patricia Haddock
Founder @ The Unstoppable Professional

“I receive compelling emails from Eddie that always offer great advice that is backed up with information from some of the best copywriters in the business.”

— — —

Chris Mordi
Executive Director of Marketing and Communications @ FLOCON, INC.

“Eddie’s articles are sharp. Most of them are short (micro-articles) but they deliver huge value. If you are a business owner, then your copywriter should be reading this blog.”

— — —

Rohan Bhardwaj
Author @ rohanbhardwaj.com

“Every VeryGoodCopy newsletter I receive has great content! I learn so much. And when I need a break, I enjoy reading the stories.”

— — —

Theodora Bourelia
Copywriter @ S & Team

“I’ve been subscribing to the VeryGoodCopy newsletter for a few months now. Every edition has provided me with valuable information that helps make my copywriting better. 

It’s my weekly, mini, copywriting refresher course!”

— — —

Suzanne Quigley
Freelance Copywriter @ Suzanne Quigley Copywriter

“I don't subscribe to many newsletters because I simply don't have the time to read them. Therefore, I choose carefully which emails land on my inbox. 

I chose to subscribe to VeryGoodCopy because the messages are always inspiring and very personal without that marketing argot I despise so much (e.g., “the-6-figure-whatever” miracle). 

Eddie gets personal and adds some cool artwork that makes the entire experience really pleasant. His emails are short — around 600 words — so you always finish reading them and take away some wisdom.”

— — —

Elena de Francisco
Freelance Copywriter @ The Expat Copywriter

“The VeryGoodCopy blog always provides valuable information, delivered in a clear and concise way. 

I love finding tricks that help me do my job better or think about my copywriting strategy in a fresh way. If you're looking for tips on creating content that works, definitely subscribe to this blog.”

— — —

Christine Doyle
Creative Content Director @ BPM Supreme

“Thank you, Eddie. Truly. 

I thought I was the only one having the problems many copywriters encounter. VeryGoodCopy has shed light in my darkest times.”

— — —

[Anonymous] 🤷🏻‍♂️

“VeryGoodCopy blows this out of the water: the ‘rule’ that prospects need multiple brushes with your brand before they buy. I bought (i.e., subscribed to the blog) on my first encounter, and recommended it to a friend moments later. 

If your goal is writing (or buying) copy that connects, Eddie is the guy to get you there.”

— — —

Mary-Elizabeth Harmon
Founder @ MimiHarmon.com

“I've subscribed to VeryGoodCopy for a couple of years now. It gave me the confidence and chill to know that I could write copy and, one day, NOT want to pull my hair out every time I looked at a blinking cursor on a bottomless word doc. 

Eddie's copywriting tidbits are digestible, actionable, and connect all the colorful floating dots before me. It's the perfect ounce of writing encouragement and learning to hit my inbox each week.”

— — —

Mads Hanna
co-Founder @ CuratedCompass.com

“I love how you convey so much in so few words. 

The artwork and design of the blog only adds to the aesthetic. I visit a few copywriting blogs often, including CopyBlogger, CopywriteMatters, and Animalz. 

Now I am happy to expand my list to VeryGoodCopy.”

— — —

Rohan Bhardwaj
Executive Assistant @ IIT Bombay

“I'm a big fan. 

The pace and purpose of the writing is captivating and draws the audience towards each of Eddie's pre-established goals. It's impressive, to say the least.

Thanks for the current, relevant info without the BS.”

— — —

Carmen Hutchison
Founder @ Blether Digital

“Your micro-articles are role models. 

I salute you.”

— — —

[Anonymous] 🤷🏻‍♂️

“The VeryGoodCopy blog is one of the few resources I genuinely enjoy seeing in my inbox! I always read it and I always learn from it. 

The approachable nature and level of thought behind each topic make it a worthwhile read every time.”

— — —

Elizabeth McCumber
Senior Writer & Content Strategist @ Wpromote

“VeryGoodCopy's blog topics are always so concise, well-written, and have wide-ranging appeal for copywriters like myself. 

Between roughly 15 emails newsletters for copywriting, the fields my agency works in and assorted design/advertising sites, VeryGoodCopy is the only one I read Every. Damn. Time. 

If you work in the creative persuasion field, it’s well worth your time and attention.”

— — —

Grant M
Copywriter & Creative Strategist @ PLAY Creative

“I subscribe to plenty of newsletters. Most I read through very occasionally, but Eddie's advice is always insightful and highly practical. A lot of his words of wisdom have found their way into my bookmarks and I have no doubt there'll be more to come. 

I'm certain I've become a better copywriter thanks to the VeryGoodCopy blog.”

— — —

John Ford
Freelance Copywriter @ eyupitsjohn

”VeryGoodCopy is a source of good, inspirational content. 

Eddie never runs out of good ideas.”

— — —

Vinicius Aguiari
Founder @ VidaHacker.io

“I always read your articles, as they have deep strategic value with actionable insights and very well-articulated examples. 

Your content is a powerful example of your guiding principles.”

— — —

Damien Mair
Founder @ Fusion.com.au

“I subscribe to several marketing, copywriting, and content marketing blogs/newsletters. Unfortunately, most are disappointing. 

VeryGoodCopy is the only newsletter I read consistently. 

Eddie's content addresses all aspects of written persuasion and the advice is always valuable and actionable. I have forwarded articles to nearly every colleague. I highly recommend VeryGoodCopy.”

— — —

Brian Hayes
President @ Orion Marketing Consultants

“Your work is inspiring. I appreciate your simple advice, which I can immediately put into practice.”

— — —

Laura Ritz
Founder @ Writing With Eloquence

“I love reading VeryGoodCopy articles because they help me understand the psychology behind marketing and advertising tactics.”

— — —

Wendy Komancheck
Founder, The Landscape Writer

“Eddie's micro-articles are a treat for writers!

He says so much in just a few words. Thank you for all the amazing, helpful work you put out. I love it!”

— — —

Urmi Shah
Editor @ SocialPilot.co

“Thanks for the awesome articles, Eddie! It's really valuable to me. 

Keep up the good work!”

— — —

Nat
Copywriter @ BreadnBeyond.com

“Eddie's creative content and compelling copy teaches me something new about the writing craft every time I visit his blog. 

Five stars — highly recommended.”

— — —

Rich Delaney
Founder @ Rich Writes

“Finally, a newsletter created to deliver value instead of sales material.

The VeryGoodCopy newsletter and articles have been a powerful tool in helping us cut through the noise in our market and clearly articulate to people what we do, and why it's so cool.

Thanks Eddie, you're the man.”

— — —

Trevor Pare
Co-founder @ Dark Roast

“Your newsletter is one of the few I actually read. I really feel I learn from it every time.

Thanks and keep doing a great job!”

— — —

Alessandra Razzante
Brand Manager @ Kosmoss

“Every time I open a VeryGoodCopy email, I find copywriting gems. 

Some I'd known but had forgotten. Others gave me an “ah-ha” moment. And some that took me on a journey into my very early years. I love that you share this information so generously. 

Thank you, Eddie.”

— — —

Di Clewments
Owner @ OnTimeCopy

“Eddie's VeryGoodCopy emails are like a bite of rich chocolate that fires up my blood before I start my writing for the day.

Short, insightful, practical - and always very different.”

— — —

Chavy Helfgott
Copywriter @ Chavy Helfgott Copywriting

“A newsletter I actually LIKE receiving! 

Each one gives a quick, interesting insight on how to write better copy, often revealing the story behind a great ad and why it was so successful. VeryGoodCopy makes you feel like YOU could be the writer behind a great campaign one day. I feel inspired every time I read one.”

— — —

Sally Stevenson
Content Producer @ ThankYouContent

“VeryGoodCopy is simply brilliant. Every time I read an article written by Eddie, I get more motivated, educated and inspired.

His newsletter never lets you down and is without a doubt one of the finest out there.”

— — —

Koen Helmes
Founder @ Mill Street Copywriting

“I have read lots of stuff on copywriting and came across this quite by chance really. Like everyone, I am very skeptical of anything I come across but something drew me to signing up to the list of VeryGoodCopy and boy, I’m glad I did. 

Reading the micro articles has been educational and entertaining. And am already implementing stuff from it. Witty, useful advice.”

— — —

Chris Gaynor
Copywriter @ SnookerZone

“I subscribe to many newsletters and the one I look forward to reading the most is Very Good Copy. In every edition there is something that I am able to use for my business.

I would highly recommend Very Good Copy to anyone in the business world, it is a must read!”

— — —

Will Friedner
Owner @ Montana Life Realty

“Wow! All I can say is WOW!”

— — —

Salim Kumar
Digital Marketing Analyst @ BORN Group

"What are you reading?"

"Just an email.”

"Why are you smiling?"

"Because it's a VeryGood email.”

— — —

Joe Benton
Sales @ Reward Gateway

“Most unique take on copy analysis I’ve seen. 

Keep it up!”

— — —

Tyler Koenig
Conversion Copywriter @ TylerJKoenig.com

“If there is a better blog about copywriting and written persuasion that’s not only insightful but also capable of getting your mind right before a writing sprint than Eddie Shleyner’s VeryGoodCopy.com, don’t tell me about it. 

Why? Because you’re a liar who needs to stop lying. 

Truth is, there’s no better copywriting blog than VeryGoodCopy. 

Ph, and P.S. There never will be.”

— — —

Brad Williamson
Founder @ The Solution Is

“VeryGoodCopy is an adrenaline shot. It springs me into action whenever I hit a creative wall. Seriously good tips for copy, content, and creative writing. 

Thanks, Eddie.”

— — —

Daniel Allan
Marketing & Copywriting @ DanOAllen.com

“When I'm slogging through my inbox and see a VeryGoodCopy dispatch, just by muscle memory my posture straightens to attention, my shoulders loosen, and my smile reappears. Seeing ‘VeryGoodCopy’ is a bell — and I’m Pavlov's marketer.

Thanks to Eddie for making a newsletter that is dependably insightful, personal, and concise — not to mention refreshingly beautiful. The accompanying photo and collage art is always unexpected and stimulating. 

I relish reading VeryGoodCopy and having a new angle to look at my work each week. Keep it coming, please!”

— — —

Bryan Bosque
Digital Marketing Manager @ Catalyst Ranch

“Great advice on using the power of words to create action in as few words as possible.

Very important in our split-second world of attention.”

— — —

Chris McKay
Co-founder @ toof

“I've been in the industry for over a decade and most other sites recycle advice I've heard time and again, but VeryGoodCopy is the one newsletter on copywriting that I still open regularly. Each email has an interesting or useful tidbit I can put into practice, written in a compelling way.

And VeryGoodCopy practices what it preaches — serving as both an educational tool and a persuasive example.”

— — —

Melissa Breau
Owner @ Click and Repeat

“Eddie understands language at its core, and through VeryGoodCopy offers a lens into his creative process and how readers respond to words. 

I'll continue to recommend the site/newsletter to anyone crafting persuasive copy or otherwise telling stories!”

— — —

Matt Lardner
Growth Marketing Manager @ dscout

“‘Mind control’ is a noteworthy article! Eddie dismisses the subjective world view of copywriting, objectively breaking it down to what good copywriting actually is. A must-read for any new writer!”

— — —

Brenda Delaney
Freelance Writer

“There are only a handful of emails I look forward to getting, VeryGoodCopy is one of them.

Each of Eddie's articles are exceptionally crafted, brief, and packed with value.”

— — —

Felipe Rito
Marketing Strategist

“Eddie is smart, sharp and very productive. Every article is a well-framed, geometrically-perfect word picture that not only excites esthetically but also delivers an interesting angle on some old, others new, copywriting tricks and hacks. 

Thank you, man. Keep up the very good work and have a very nice day.”

— — —

Atanas Nikolov
Chief Marketing Officer @ Smokin.Tech

“I love VeryGoodCopy.

Little nuggets of wisdom in a digestible length right in my inbox? Yes, please.”

— — —

Kate McDermott
Founder @ eatdrinkandwritecopy.com

“VeryGoodCopy serves as a constant masterclass on copywriting. 

I love it!”

— — —

Maurice Igugu
Creative Director @ Sterling

“VeryGoodCopy is my weekly source of inspiration. Every time I'm in need of a creative boost, I turn to these newsletters and without fail, I am able to deliver something new, different and witty.

Love it!”

— — —

Orsi Szentes
Head of Growth @ LabFresh

“Nice articles, Eddie. 

In a few words, you deliver very powerful messages.”

— — —

Dan Saltzman
Founder @ Honey Brook Enterprise Consulting

“I look forward to my emails from VeryGoodCopy. They are SO informative, short and to the point. For those of us with busy days, the info is perfect! Its summed up in such a way that we "get it" — and that’s exactly how I try to write my wellness articles.

VeryGoodCopy has helped me stick to the mission of simplifying in writing and in wellness. Thank you!”

— — —

Teri Ringham
Wellness Advocate & Owner @ TeriRingham.com

“Love all the articles on VeryGoodCopy and really look forward to every single email received. The content is easily digestible and relatable with super helpful tips to improve my personal copywriting skills. 

It's short, concise and gets to the point quickly. Would highly recommend signing up to their email list!”

— — —

Anna Chuang
Founder @ Nataussie

“A virtual goldmine of very crisp, to-the-point and yet comprehensive articles on copywriting. If you have anything remotely to do with sales, marketing, or PR, this blog is a must read. Very easy to digest and yet highly actionable tips without any "high-level-fluff" that you see on most other blogs. 

I binge read the entire blog the very day I landed on it, and have been sharing extensively ever since. Highly recommend it and wish I had stumbled upon much earlier!”

— — —

Jhashank Chowdary
Director, Marketing & Sales @ gcglobal

“Very Good Copy is a great resource to improve your copywriting. I subscribe to the emails and always read them when they come through. 

This is a passive way for me to gradually improve my copywriting. There is almost always a nugget or two that I can take away to improve my writing.”

— — —

Isaac Mathews
Demand Generation Manager @ steelnetwork

“You're crushing it. It's hard to deliver consistent value in concise and creative ways and to make it so short without losing nuance. Appreciate the skill and thought that goes in.

Often people think short means quick. But I know how hard it is to write things this short.”

— — —

[Anonymous] 🤷🏻‍♂️

“I have been reading and saving VeryGood Copy articles for over a year. I rear back to them frequently when I am writing web copy or product collateral. I have found that my copy tends to be the one chosen during peer reviews.”

— — —

Adam Zagorski
Director of Marketing @ enmotus

“I’ve been enjoying getting VeryGoodCopy emails full of actionable advice. 

I’ve already implemented multiple tips and strategies from Eddie’s emails in my content. The emails I get provide real value that I haven’t seen much of elsewhere. Keep it up, Eddie!”

— — —

Meelad Mashaw
Founder & Content Strategist @ Exsplore

“Short. Sweet. Always to the point. And most important... unlike plenty of "free advice" offered anywhere, Eddie's emails are actionable.”

— — —

Gilad Amozeg
Co-founder @ A.N OTHER

“I was recommended this blog by a friend at work for inspiration, and I genuinely look forward to the updates.

I've since recommended it to several people on my team, and a handful of aspiring copywriters still wet behind the ears from university. 10/10!”

— — —

Rebecca Taylor
Copywriter @ Urban Undergrowth

“I found VeryGoodCopy after Googling the term 'microblog'. It’s fascinating how you can write an article with lots of information while maintaining the simplicity of it. I’ve been reading all your articles ever since and have tried to write with the same style.”

— — —

Ahmad Ali
Founder @ Welding Inspectors

“I decided to apply the Marie Kondo approach to my mailbox: which newsletters are actually making me happy?

I unsubscribed from about 85%, but VeryGoodCopy survived the Big Cleanup. Congratulations from tiny Belgium.”

— — —

Anouk Mouton
Copywriter @ Azur Content

“VeryGoodCopy is the only email newsletter I will set time aside to read! The thoughtful insights that Eddie gives are always spot on and still relevant. 

I love the fact that there is a mixture of long reads vs short reads. And Eddie ALWAYS makes sure to say thank you whenever you promote his work (getting increasingly rare).”

— — —

Alexander Fassam
Copywriter @ Infinity.co

“I recently discovered your blog and I’m hooked! You deliver practical advice in doable chunks so I don’t feel overwhelmed by it. I’m transitioning to an online business model with a new website and looking for all the help I can get.”

Looking forward to reading more of your work!

— — —

Patricia Haddock
Founder @ The Unstoppable Professional

“I receive compelling emails from Eddie that always offer great advice that is backed up with information from some of the best copywriters in the business.”

— — —

Chris Mordi
Executive Director of Marketing and Communications @ FLOCON, INC.

“Eddie’s articles are sharp. Most of them are short (micro-articles) but they deliver huge value. If you are a business owner, then your copywriter should be reading this blog.”

— — —

Rohan Bhardwaj
Author @ rohanbhardwaj.com

“Every VeryGoodCopy newsletter I receive has great content! I learn so much. And when I need a break, I enjoy reading the stories.”

— — —

Theodora Bourelia
Copywriter @ S & Team

“I’ve been subscribing to the VeryGoodCopy newsletter for a few months now. Every edition has provided me with valuable information that helps make my copywriting better. 

It’s my weekly, mini, copywriting refresher course!”

— — —

Suzanne Quigley
Freelance Copywriter @ Suzanne Quigley Copywriter

“I don't subscribe to many newsletters because I simply don't have the time to read them. Therefore, I choose carefully which emails land on my inbox. 

I chose to subscribe to VeryGoodCopy because the messages are always inspiring and very personal without that marketing argot I despise so much (e.g., “the-6-figure-whatever” miracle). 

Eddie gets personal and adds some cool artwork that makes the entire experience really pleasant. His emails are short — around 600 words — so you always finish reading them and take away some wisdom.”

— — —

Elena de Francisco
Freelance Copywriter @ The Expat Copywriter

“The VeryGoodCopy blog always provides valuable information, delivered in a clear and concise way. 

I love finding tricks that help me do my job better or think about my copywriting strategy in a fresh way. If you're looking for tips on creating content that works, definitely subscribe to this blog.”

— — —

Christine Doyle
Creative Content Director @ BPM Supreme

“Thank you, Eddie. Truly. 

I thought I was the only one having the problems many copywriters encounter. VeryGoodCopy has shed light in my darkest times.”

— — —

[Anonymous] 🤷🏻‍♂️

“VeryGoodCopy blows this out of the water: the ‘rule’ that prospects need multiple brushes with your brand before they buy. I bought (i.e., subscribed to the blog) on my first encounter, and recommended it to a friend moments later. 

If your goal is writing (or buying) copy that connects, Eddie is the guy to get you there.”

— — —

Mary-Elizabeth Harmon
Founder @ MimiHarmon.com

“I've subscribed to VeryGoodCopy for a couple of years now. It gave me the confidence and chill to know that I could write copy and, one day, NOT want to pull my hair out every time I looked at a blinking cursor on a bottomless word doc. 

Eddie's copywriting tidbits are digestible, actionable, and connect all the colorful floating dots before me. It's the perfect ounce of writing encouragement and learning to hit my inbox each week.”

— — —

Mads Hanna
co-Founder @ CuratedCompass.com

“I love how you convey so much in so few words. 

The artwork and design of the blog only adds to the aesthetic. I visit a few copywriting blogs often, including CopyBlogger, CopywriteMatters, and Animalz. 

Now I am happy to expand my list to VeryGoodCopy.”

— — —

Rohan Bhardwaj
Executive Assistant @ IIT Bombay

“I'm a big fan. 

The pace and purpose of the writing is captivating and draws the audience towards each of Eddie's pre-established goals. It's impressive, to say the least.

Thanks for the current, relevant info without the BS.”

— — —

Carmen Hutchison
Founder @ Blether Digital

“Your micro-articles are role models. 

I salute you.”

— — —

[Anonymous] 🤷🏻‍♂️

“The VeryGoodCopy blog is one of the few resources I genuinely enjoy seeing in my inbox! I always read it and I always learn from it. 

The approachable nature and level of thought behind each topic make it a worthwhile read every time.”

— — —

Elizabeth McCumber
Senior Writer & Content Strategist @ Wpromote

“VeryGoodCopy's blog topics are always so concise, well-written, and have wide-ranging appeal for copywriters like myself. 

Between roughly 15 emails newsletters for copywriting, the fields my agency works in and assorted design/advertising sites, VeryGoodCopy is the only one I read Every. Damn. Time. 

If you work in the creative persuasion field, it’s well worth your time and attention.”

— — —

Grant M
Copywriter & Creative Strategist @ PLAY Creative

“I subscribe to plenty of newsletters. Most I read through very occasionally, but Eddie's advice is always insightful and highly practical. A lot of his words of wisdom have found their way into my bookmarks and I have no doubt there'll be more to come. 

I'm certain I've become a better copywriter thanks to the VeryGoodCopy blog.”

— — —

John Ford
Freelance Copywriter @ eyupitsjohn

”VeryGoodCopy is a source of good, inspirational content. 

Eddie never runs out of good ideas.”

— — —

Vinicius Aguiari
Founder @ VidaHacker.io

“I always read your articles, as they have deep strategic value with actionable insights and very well-articulated examples. 

Your content is a powerful example of your guiding principles.”

— — —

Damien Mair
Founder @ Fusion.com.au

“I subscribe to several marketing, copywriting, and content marketing blogs/newsletters. Unfortunately, most are disappointing. 

VeryGoodCopy is the only newsletter I read consistently. 

Eddie's content addresses all aspects of written persuasion and the advice is always valuable and actionable. I have forwarded articles to nearly every colleague. I highly recommend VeryGoodCopy.”

— — —

Brian Hayes
President @ Orion Marketing Consultants

“Your work is inspiring. I appreciate your simple advice, which I can immediately put into practice.”

— — —

Laura Ritz
Founder @ Writing With Eloquence

“I love reading VeryGoodCopy articles because they help me understand the psychology behind marketing and advertising tactics.”

— — —

Wendy Komancheck
Founder, The Landscape Writer

“Eddie's micro-articles are a treat for writers!

He says so much in just a few words. Thank you for all the amazing, helpful work you put out. I love it!”

— — —

Urmi Shah
Editor @ SocialPilot.co

“Thanks for the awesome articles, Eddie! It's really valuable to me. 

Keep up the good work!”

— — —

Nat
Copywriter @ BreadnBeyond.com

“Eddie's creative content and compelling copy teaches me something new about the writing craft every time I visit his blog. 

Five stars — highly recommended.”

— — —

Rich Delaney
Founder @ Rich Writes